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Intensive
MODULE 1: Getting Started. The Foundation
Welcome Orientation + Introduction to Intensive (8:33)
Personality Testing
Organizing Your Life Budget and Setting Financial Goals (5:09)
YOUR WHY: Becoming the Answer to the Problem
How to Find Your Focus & Dominate Your Niche
Market Research for Beginners (52:43)
Joelle Lee: Message for Elites (32:14)
Becoming the Elite Esthetician
MODULE 2: Business Operations 1
BONUS - Customer Service + Marketing Coursebooks
Create your Client Experience System + Booking
Creating a Solid Service Menu (24:58)
Holiday & New Year Sales Creation (14:30)
Effectively Using Memberships (9:24)
Writing Your Policies & Standard Operating Procedures (Templates) (13:04)
Client Forms for Charts (Templates)
How to Track Digital Payments & Fees
MODULE 3: Business Operations 2
The Importance of Business Licenses & Professional Insurance
The Basics of Commercial Leasing for Newbies
How to Find Budget-Friendly Room Rentals
Sanitation & Cleaning Standards
Setting up your Business Space (33:37)
Hospitality Immersion: Luxury International
MODULE 4: Closing Sales, Marketing + Branding
Midterm Orientation + Social Media Marketing (103:08)
Living Vision Boards + Module Review (89:20)
Create your Value Based Marketing Message + Content (16:20)
Designing High-End Business Cards & Websites for Less + Online Booking Automation (15:46)
Creating your Marketing Funnel Sequence (35:21)
How to Convert Sales like an Introvert
Unique Ways to Build Credibility & Press Opportunities
MODULE 5: Product Retailing + Shipping Systems
Costs and Finances for Beginners (107:36)
Creating a Retail System Online and Offline (13:46)
Finding the best Branded Product for your business (11:53)
Getting started in Private Labeling & Custom Formulation (7:24)
How to Find Product Labs & MOQ (20:14)
Using Shopping Psychology to Increase Sales (10:49)
Product Shipping + Dropshipping Systems
MODULE 6: Business Travel
Everything to Know for Mobile Services
Setting Up Your Professional Travel Kit
Business Travel + Funnel Audits (95:55)
BONUS - MODULE 7: Holiday
Black Friday Holiday Prep 1 (86:58)
Funnels + Audits (95:55)
Black Friday Holiday Prep 2 (81:24)
Completion (59:26)
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How to Find Budget-Friendly Room Rentals
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